SalsaTheBlog – Ione Omena in Algarve


Artigo no Blog da Salsa, 07 de agosto de 2015, neste link.

Architecture brought her to Porto, love made her stay. This is the story of how Ione Omena, a Brazilian woman from Maceió, came to stay in Porto, and came to feel even more at home around the Portuguese people.

In her opinion, as she explains in her blog ioneomena.com, “Portuguese people are friendly and welcoming- in my opinion, and in that of many people who live here- they are caring, good at receiving visitors, wherever they may come from.” To hear her speak like this fills us with pride!

Ione has loved fashion since she was a child, and learnt a lot living with her aunt Vera Arruda (an important stylist in Brazil). It was through her aunt that she learnt the whole process of designing and making clothes, and developed her passion for colours, prints and embroidery.

Architecture is not the only professional path Ione has taken. When she was already in Porto and still studying, she launched her online shop modaeuropa.com.br, and in 2012, she went with bag and baggage to London where she took a Cool Hunting course in Central Saint Martins. She also fulfilled the dream of studying in the Fashion Institute of Technology in New York.

Her constant search for new trends in the fashion industry turned Ione Omena into a faithful follower of the best training in this area on an international level.

It was precisely for these two reasons that Salsa invited her to spend a few days with the Salsa team in the Algarve, where she, alongside other national and international bloggers, had the chance to choose her 2 favourite Salsa outfits, and be photographed by one of Portugal’s best photographers, Frederico Martins.

As a big fan of denim, and responding to the Salsa challenge, she couldn’t have chosen anything other than an all-denim outfit, effortlessly and harmoniously putting together a collarless denim shirt with special wash, premium wash Push Up jeans and a denim waistcoat with rips.

For her second outfit, Ione Omena chose a more versatile black and white outfit, appropriate for work or for dinner with friends.

With a permanent grin and the friendliness that is so characteristic of Brazilians, we loved getting to know Ione. How about you?